Tuesday 12 November 2013

Task 11- Print Artefacts- Michael Cartledge

For our two print artefacts we made a game case and magazine advert. These were constructed using our own pictures and edited in an attempt to make believable products that, upon looking at them, audiences would think they were real.

Game Case

Finished





For the game case we wanted to create something a little different from the norm while still staying true to the codes and conventions of a game case. We did this by editing the pictures to make them look as though they were from a comic book strip while still having barcodes, BBFC ratings, game studio and console logos, licensing and copyright information that make up a real game case.

The foreground of the box art is a picture of the protagonist of the game, George Frost. He is holding a gun which shows people that the game will have action in it, and he also has a stern expression to show the character is a rather serious one. He wears dark clothing which represents his antihero persona, although he is the protagonist and in the game you strive to fulfil his goals, it does not necessarily mean that what he does is the right thing.

The background is the silhouette of a hand reaching towards Frost, this shows the danger that he is in while carrying out his task of taking down the mob, how at any point he could be grabbed and taken down. We also thought that it could represent his wife who was killed; she is behind him, in his past but Frost cannot let go. The whole background has a ice effect on it which relates to George Frost's name and how he is a very cold person.

The back of the case has a basic synopsis of the story to stick with conventions and continues the blue, icy background. There are also a selection of screenshots and quotes from game reviewers that we fabricated in an attempt to make the game case believable.

The spine simply states the name, rating and console that the game is on with the background again. All the information that is conventionally on the spine of a game case.

Other Ideas


The box art was always planned to have the mood and colour scheme that it did at completion, yet it was originally planned to be a close up of the protagonist George Frost's face, showing his anger, this idea was completed yet we felt that it did not show which genre the game was from first glance, which may confuse audiences as to what the game was about.
There were two slightly different ideas for this, one with Frost looking to the side of the camera in a contemplating manner and the other of him looking straight down the camera in an intimidating way.








Construction



Once we decided against these idea and chose the one we wanted, it was simply a case of putting all the pieces together to form the finished product.

The Ubisoft Logo






We wanted to use the logo of a well known gaming company to affiliate with our game and Ubisoft have an impressive roster of games, past and present, so we decided to use their's.




BBFC 18 Rating



The British Board of Film Classification also do games, we felt that our game would have been rated an 18 as it will be for adults only. There will be strong violent themes throughout the game and excessive strong language in places, as well as substance abuse.
We chose to use logos for BBFC over the PEGI classifications as we felt it was the more recognisable of the two.

(http://www.bbfc.co.uk/what-classification/18)


The Main Picture


The main picture was a real life image that we put filters on to using Adobe Photoshop. The picture was taken infront of a green screen, although a black background was needed as the vibrant green colour came through Michael's hair, making it hard to isolate the image.
After we had taken the picture we added a filter, isolated the part of the picture that we needed (Michael as George Frost) and then we had the image that we needed.




The Omega Gaming System Logo






We particularly like this logo as it has the symbol for the Greek letter 'Omega', which our fictitious company is named after in the middle with what looks like circuitry that you may find on a motherboard around it. This is good as it anchors to the fact that it is the logo for a console, which would use such things.






The Malevolence Logo


We wanted the font for the title of the game to look as though is was deteriorating away to symbolise how the crime that George Frost is fighting in the game is eating away at society. There are also silhouettes of buildings at the bottom of the font to show that it is a city, as well as the industrial feel of the font as a whole.



Seizure Warning


We noticed in our research that all games seemed to have a seizure warning on the back to prevent any people who suffer from conditions such as epilepsy from possibly injuring themselves. It is for this reason that we stuck to this convention and put it on our own work.






Magazine Advert

Finished





For the magazine advert we wanted to continue the comic book style of the game case to keep a level of consistency, we also kept the colour scheme. The codes and conventions including a; quote, website, BBFC rating, production company and game system logo were and copyright information.

The foreground is again George Frost as the story of the game is based around him and his revenge. Although the comic book effect obscures it, you can still see that he has his gun in hand, showing the action aspects of the game. We also continued to make the clothes dark colours to emphasise that he is an antihero.

The background is an alleyway, alleyways having connotations of illegal activity that Frost is here to stop. The puddles on the ground show that it is a dull, gritty world that Frost exists in, the pathetic fallacy of rain being sadness.

Other Ideas


The original idea for the magazine advert was very similar to the end product, although we did play around with other ideas, such as close ups, although these ideas did not make it past first drafts.





Construction

Again, once we had all the pieces, we were simply able to put it all together. As this was the second artefact we did, we already had some the logos required such as the 18 rating and the Ubisoft logo.


Alleyway Background

The alleyway was originally a real life picture, we used Adobe Photoshop to add the comic book filter and then placed the picture of George Frost on top of it in Adobe Fireworks.





The Main Picture


The picture of George Frost was originally a real life picture, we used Adobe Photoshop to add the comic book filter, isolated the part that we wanted and put it into the alleyway.




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